Our experience at Odoo Experience 2024: Innovation, networking, and inspiration.


Last week, our team attended Odoo Experience 2024, an annual highlight in the world of ERP software. With thousands of professionals from around the globe, engaging presentations, and countless networking opportunities, it was a unique chance to dive deeper into the future of Odoo. We would love to share our experiences and take a closer look at some of the key highlights, such as the Odoo 18 release and the features that inspired us the most. We are also looking ahead to our Customer Day on October 14, where we will share plenty of insights about the new version of Odoo!

Welcome and first impressions

The first day kicked off with an inspiring keynote by Fabien Pinckaers, the CEO of Odoo. He immediately set the tone by emphasizing the importance of making technology more accessible and flexible for businesses of all sizes. This vision aligns perfectly with our own experience: more and more companies are looking for a user-friendly, all-in-one solution that delivers results quickly

In addition to the keynote, we attended various sessions where Odoo experts shared their insights on the latest trends and developments. The hands-on demos particularly stood out, showcasing live how the new features contribute directly to more efficient business operations. It was also a great opportunity to network with other Odoo users and partners, providing us with valuable insights.

Podcast release notes Odoo V18

With the help of AI, Maurice van Bilsen created a podcast about the release notes in Odoo version 18.

listen to the podcast

Nieuwe features of Odoo 18

The second day focused on the explanation of the official launch of Odoo 18. This release offers a wide range of new features, which we will also discuss in detail next week during our Customer Day on October 14. Here are some of the key highlights:

  1. AI Integration: Working Smarter
    Odoo 18 includes deeper integrations of artificial intelligence. The AI-assisted inbox stood out in particular, where emails are automatically sorted, and draft responses are suggested. The improved AI-driven forecasts in inventory management and sales analysis also provide new opportunities for businesses to respond more quickly.
  2. New User Interface (UI) 
    The user interface of Odoo has become even more intuitive. The new dark mode is not just a visual adjustment but also ergonomically better for prolonged use. The entire interface feels faster and smoother, resulting in a more pleasant user experience.
  3. Marketing automation 3.0
    The marketing module has received a significant upgrade, allowing you to create and automate even more personalized campaigns. The enhanced AI helps marketers optimize campaigns in real time, which is a big win for anyone active in marketing.
  4. Extended Reporting Capabilities
    Odoo 18 offers powerful new tools for customizing reports and performing analyses. The speed and precision with which data can be processed enable faster and more informed decision-making.
  5. Improved Integrations with External Application
    One of Odoo's strengths is its flexibility in integrating with other tools. In version 18, compatibility with Google Workspace, Microsoft 365, and e-commerce platforms such as Shopify and WooCommerce has been further enhanced.



Reflection on the experience

While Odoo 18 introduced impressive new features, we must be honest in saying that the overall impact of this year's event was less spectacular compared to previous years. In past editions, there were often more "wow" moments and groundbreaking announcements. This year, the focus was primarily on significant changes in development and technical improvements, which are certainly valuable but came across as less exciting.

Looking Ahead: Our Customer Day on October 14

What made the Odoo Experience especially valuable for us was the opportunity to immediately translate the latest features into our own practices. We can’t wait to surprise our customers with these insights! On October 14, we are organizing a Customer Day, where we will dive deep into the new features of Odoo 18 and how they can be applied to optimize business processes.

During this Customer Day, we will cover the following topics:

    • Presentation from Cravit: Our Ambitions 
    • Get the Most Out of Odoo – Talk to the Odoo Accountants
    • Odoo Version 18: What Did We See at the Odoo Experience?
    • Migrating to a New Version: How to Approach It Effectively?
    • Odoo in Practice: Brief Business Case for Each Attending Companys

Conclusion: Odoo 18 and the Future of ERP

The Odoo Experience 2024 was a fantastic opportunity for us to gain new insights and draw inspiration from the latest technological developments. Odoo 18 represents a significant leap forward in the world of ERP software, featuring powerful AI tools, improved user-friendliness, and deeper integration capabilities.

We look forward to implementing the new possibilities of Odoo 18 and sharing them with our customers on October 14. Be sure to join us and discover how Odoo can elevate your business to the next level!

Would you like to learn more about our Customer Day or the new release of Odoo? 

Exciting New Features in Odoo 18: A Game-Changer for Business Efficiency